A structured workspace that walks product teams through the Jobs-to-be-Done process — with AI coaching at every step. Stop guessing. Start building what people actually need.
Free to start · No credit card required
Sound familiar?
The problem isn't your team.
It's skipping the job definition.
How it works
Who is performing this job? What situation are they in? What does success look like for them?
Express the job in a standard format — When, I want to, So I can. AI validates your statement and catches solution-framed language in real time.
List what the executor needs to be true for the job to feel done well. Rate each on importance and current satisfaction.
The tool calculates opportunity scores automatically. High importance + low satisfaction = underserved outcome = where to build.
Tag each outcome as Validated, Assumed, or Needs Research. AI generates a concrete validation plan for anything unproven.
Who it's for
✗ Tired of building features that move metrics but not lives
✓ A structured process that surfaces the real job before sprint planning starts
✗ Worried about building the wrong thing with limited runway
✓ Evidence-based prioritisation that protects engineering time
What's included
Real-time feedback that catches solution-framed thinking before it becomes a ticket
Break any job into 8 universal stages to surface hidden pain points
ODI formula surfaces the most underserved outcomes automatically
No unvalidated outcome reaches your roadmap without a research plan
A shareable report your team can align around before any code is written
Public read-only links — no account needed for stakeholders
"People don't want a quarter-inch drill. They want a quarter-inch hole."
Theodore Levitt · The foundation of Jobs-to-be-Done thinking
About us
Most product teams are talented and well-intentioned. Yet they repeatedly build things people don't want. Not because they lack skill — but because the industry never gave them a structured way to define the problem before writing a single line of code.
JTBD Workspace exists to fix that. We've used Jobs-to-be-Done methodology and turned it into a guided, AI-assisted workspace — so any team can run a rigorous jobs-to-be-done process without needing a consultant in the room.
Every feature is grounded in JTBD theory. We don't ship things that feel good but undermine rigorous thinking.
We've worked inside product teams. We know what breaks down when discovery gets rushed.
Good product thinking shouldn't require a PhD. Our tool is designed to guide, not intimidate.
Contact
Have a question or want to know more? Send us a message.
Create your first workspace in minutes. The AI guides you through every step.
No credit card · No setup · Just define the job